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| PMX Marketing Manager |
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To plan, execute and track Marketing campaigns, in order to support the business objectives of the Premium Mobile Experiences (PMX) team for Microsoft UK.
Key Accountabilities
The Premium Mobile Experiences team is building a new mobile proposition within the Entertainment & Devices division. PMX offers a terrific opportunity for the right individual to help drive strategy and help shape overall marketing plans from an early stage. PMX is a highly entrepreneurial team that is leading innovation in consumer mobile experiences, including community, communication, and connected entertainment.
Responsibilities include:
Interrogate business briefs, and translate them into marketing communication briefs.
Project plan individual campaigns to ensure successful & timely delivery.
Write creative briefs, and manage the local creative development process.
Create client input brief for agencies
Conduct agency briefings
Manage output of media, creative & design agencies, and gain internal stakeholder approval.
Work alongside PR projects to ensure campaigns are integrated.
Meetings with external partners to align co-marketing plans.
Tagging activity and trafficking final creative on and off-network.
Monitor ongoing campaign performance, in order to optimize individual campaigns to maximize the return on investment.
Relationship marketing campaign or program plan
Develop and execute planning process
Conduct campaign de-briefings & continuous program reporting
Regular reporting to line manager/dotted line manager PMX about campaign performance |
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Bachelors
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7 years + |
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English : Speak / Write Fluently
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open-ended |
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unspecified |
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EU National |
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London |
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Experience in marketing communications for consumer products is required.
Experience in managing internal and external creative resources, vendors and partner agencies is required
An affinity for mobile consumer products and digital entertainment is mandatory
Global consumer marketing experience is strongly preferred
Experience with digital media & online campaign building is strongly preferred
Experience with a telecoms operator or within the telecoms sector is preferred
Experience with entrepreneurial ventures is a strong plus
This position will require:
The ability to adapt on the fly to changing requirements in a competitively charged environment and be willing to try new things in order to drive execution that successfully differentiates our product among a vast number of competitors
Regular interaction with marketing managers and executives both within the group and the division and across the company as well as with external agencies
Excellent oral and written communications & presentation skills
The ability to multitask and manage multiple projects simultaneously across various audiences
Strong cross-group and cross-division collaboration skills
The ability to think differently, challenge conventional wisdom, and drive new best practices |
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At Microsoft, we're motivated and inspired every day by how our customers use our software to find creative solutions to business problems, develop breakthrough ideas, and stay connected to what's most important to them. We run our business in much the same way, and believe our three core business divisions offer the greatest potential to serve our customers. They are: Platform Products and Services Division: Includes the Client Group, the Server & Tools Group, and the Online Services Group. Business Division: Includes the Information Worker Group, the Microsoft Business Solutions Group, and the Unified Communications Group. Entertainment and Devices Division: Includes the Home & Entertainment Group and the Mobile & Embedded Devices Group
We are committed long term to the mission of helping our customers realize their full potential. Just as we constantly update and improve our products, we want to continually evolve our company to be in the best position to accelerate new technologies as they emerge and to better serve our customers. |
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Microsoft
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